AMD Verifies Withdrawal from Enthusiast GPU Segment in Order to Concentrate on Increasing Market Share
AMD stated in a Tom’s Hardware interview that the enthusiast graphics market will not be the focus of its upcoming RDNA 4 graphics architecture-based gaming GPUs. In an interview with Paul Alcorn, Jack Huynh, head of AMD’s Computing and Graphics Business Group, stated that the company’s goal for its upcoming...
AMD’s Computex Keynote Promises Next-Generation Product Announcements
AMD said on Monday that a number of next-generation product announcements will be made during its June 3 2024 Computex Keynote address. “Join us as Dr. Lisa Su delivers the Computex 2024 opening keynote and shares the latest on how AMD and our partners are pushing the envelope with our...
AMD Will Redesign Hardware for Ray Tracing on RDNA 4
According to a trustworthy source with GPU leaks, AMD’s next generation RDNA 4 graphics architecture is anticipated to have an entirely new ray tracing engine called Kepler L2. AMD’s current hardware method to ray tracing still heavily relies on shader engines, but it uses a component known as the Ray...
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